What does a "Marketing Partnership" look like, what makes us different, and what's the biggest advantage marking in our newsletter?:

1️⃣ With social media platforms, you're at the whim of algorithms deciding and limiting your reach.

2️⃣ Print ads are a black box where you have no idea how many people even saw your ad.

In both scenarios 👆, you're fighting it out for attention in a sea of noise, oftentimes, against your competitors!

💥 Our newsletter delivers directly to engaged local e-mail inboxes and touches our community of Orlandoans who actively choose to hear about what matters locally, with real metrics.

• We use a narrative style ad format suited to connecting people to businesses, institutions, and one another.
• Primary ad packages also include sponsored content articles and new subscriber intros.
• Bonus: we take copywriting off your hands. It's included.
• This means your message is woven authentically into our newsletter by someone who genuinely believes in what you offer.

🛑 Also, I have to make sure I'm at least a likely user of the ad partner's products/services, so I can speak enthusiastically about it when crafting the narrative-style ad copy. Sadly, this means sometimes I have to turn down an ad partner because I won't be able to get behind it, ambassador their product or service effectively, or won't be a good fit for the readers.